Privacy Policy

In this privacy policy, we, Lia x Lauren LLC, explain how we collect and otherwise process personal data. The term "personal data" or "data" refers to all information that relates to a specific or identifiable person.

If you provide us with the personal data of other persons, please make sure that these persons are aware of this Privacy Policy and only share their data with us if you are allowed to do so and if this personal data is correct.

This Privacy Policy is aligned with the EU General Data Protection Regulation ("GDPR") and the Swiss Data Protection Act ("DPA"). However, the application of these laws depends on each case.

Controller & Data Protection Officer

Lia x Lauren LLC, c/o Coworking Neuchâtel place Numa-Droz 2, 2000 Neuchâtel, is responsible for the data processing described here unless otherwise specified in individual instances.

If you have any data privacy concerns, please contact us at:
    Postal address: c/o Coworking Neuchâtel place Numa-Droz 2, 2000 Neuchâtel
    Email: studio@liaxlauren.com

Collection & Processing of Personal Data

We primarily process personal data that we receive from our customers and other business partners in the course of our business relationship, or that we collect in the operation of our website(s), apps, and other applications. To the extent permitted, we also collect certain data from publicly accessible sources or receive such data from public authorities and other third parties.

In addition to the data you give us directly, the categories of personal data we receive from third parties include information from public registers, information relating to your professional functions and activities, credit reports, correspondence and meeting records, address information, powers of attorney, and data in connection with the use of our website (such as IP address, device information, cookies, date and time of visit, pages viewed, location information).

Purpose of Data Processing & Legal Grounds

We use the personal data we collect primarily to enter into and perform our agreements with our customers and business partners, particularly in the context of the design, production and sale of jewellery and objects in precious metals.

We also process data, to the extent permitted, for the following purposes in which we have a legitimate interest:

• Offering and further developing our products, services, websites and other platforms
• Communicating with third parties and processing their inquiries
• Testing and optimising procedures for analysing needs to address customers directly
• Advertising and marketing (including organisation of events)
• Assertion of legal claims and defence in connection with legal disputes and official proceedings
• Prevention and investigation of criminal offences and other misconduct
• Ensuring that our operations, in particular IT, websites and platforms, are running properly
• Purchase and sale of business units and other transactions under company law

Cookies & Tracking

We typically use cookies and similar techniques on our website(s) and apps, which allow for the identification of your browser or device. A cookie is a small text file that is sent to your computer and automatically saved by the web browser when you visit our website. Besides session cookies (deleted after your visit), we may use permanent cookies to save user configurations and other information for a certain period.

We may use Google Analytics or similar services on our website. These allow us to measure and evaluate the use of our website on an anonymised basis. We have configured the service so that IP addresses of visitors are truncated by Google in Europe before forwarding to the United States.

We may also use plug-ins from social networks such as Facebook, Twitter, YouTube, Pinterest, or Instagram. These elements are disabled by default. If you activate them, the operators of those social networks may record that you are on our website and may use this information for their own purposes.

Transfer of Data to Third Parties

In the context of our business activities, we may transfer data to third parties for them to process data for us or for their own purposes. Recipients may include:

• Our service providers, including processors such as IT providers and banks
• Dealers, suppliers, subcontractors and other business partners
• Clients
• Domestic and foreign authorities or courts
• The media and the public, including users of our websites and social media
• Competitors, industry organisations and associations
• Acquirers or parties interested in the acquisition of business units
• Other parties in potential or pending legal proceedings

Where we pass data to third parties, we comply with all relevant legal requirements and conclude data processing agreements with recipients to protect your data.

Transfer of Data Abroad

We may share data with persons, authorities, organisations or companies abroad, including all countries in which our service providers process personal data. If a recipient is located in a country without adequate statutory data protection, we require the recipient to comply contractually with the applicable data protection requirements, using the revised standard contractual clauses of the European Commission where applicable.

Duration of Retention

We process and retain your data for as long as necessary for the fulfilment of our contractual and legal obligations, or otherwise for the purposes pursued with the processing. This includes for the duration of the entire business relationship and beyond under statutory retention and documentation obligations. As soon as your data is no longer required, it will be deleted or anonymised as a matter of principle and to the extent possible. Operational data generally has shorter retention periods of twelve months or less.

Data Security

We take appropriate technical and organisational security measures to protect your data from unauthorised access and misuse. We already take the protection of personal data into account during the design or choice of hardware, software, or processes and ensure data protection-friendly default settings.

Obligation to Provide Personal Data

In the course of our business relationship, you must provide those personal data that are necessary for the start and performance of a business relationship and the fulfilment of associated contractual obligations. Without this data, we will generally not be able to enter into or perform an agreement with you. Our websites also cannot be used if certain traffic-securing information such as IP address is not disclosed.

Profiling & Automated Decision-Making

We may partially process your data automatically to evaluate certain personal aspects (profiling). This allows us to inform and advise you about products possibly relevant to you more accurately. In establishing and carrying out a business relationship, we generally do not use fully automated individual decision-making. Should we use such procedures in certain cases, we will inform you separately and advise you of your relevant rights if required by law.

Your Rights

Following and as far as provided by applicable law, you have the following rights:

• The right to request information as to whether and what data we process about you
• The right to have us correct data if it is inaccurate
• The right to request that we delete data
• The right to request that we provide certain personal data in a commonly used electronic format or transfer it to another controller
• The right to withdraw consent, insofar as our processing is based on your consent
• The right to obtain further information necessary for the exercise of these rights
• The right to express your point of view in the case of automated individual decisions and to request review by a natural person

To exercise your rights, please contact us at the address provided above. Every data subject also has the right to file a complaint with the competent data protection authority. The competent authority in Switzerland is the Federal Data Protection and Information Commissioner: www.edoeb.admin.ch.

Amendments to this Privacy Policy

We may amend this Privacy Policy at any time without prior notice. The current version published on our website shall apply. If this Privacy Policy is part of an agreement with you, we will notify you by email or other appropriate means in case of an amendment.